Where It Began
What would a blanket feel like if nobody rushed it? That question shaped our first pieces and still guides everything we make.
Our lightweight blankets are easy to fold, layer and carry, yet wrap you in cosy warmth the moment you pull them close.
Refined craftsmanship and premium fabric quality mean you get cosy warmth on cold nights and easy comfort on warmer ones.
Whether you love neutral tones or bold, rich colours, our premium blankets are available in a range of shades for every style of home. Every piece carries its own gentle character, which is why no two RUBRU blankets are ever exactly alike.
RUBRU — backed by the home furnishing legacy of Veekay Textile and Prem Chand & Company.
2007
RUBRU begins with one goal, to create premium bedding that brings lasting comfort to Indian homes.
2014
We open our first factory in Panipat, bringing premium blanket and bedding set manufacturing under one roof.
2020
Our second factory makes RUBRU the first to bring cloudy blanket technology to India. Together, our two factories now spread over 10+ acres in Panipat.
2024
We open our experience center, a space to feel our full range of blankets, comforter sets and bedsheet sets in person.
Today
Premium blankets, comforters and bedsheets, crafted in Panipat and loved in bedrooms nationwide.
A blanket only proves itself by being kept.
Ours are carried by 49 shops across 21 cities — most of them, by now, for years.
